Communicating with Religious Communities on Climate Change: Research Overview and Emergent Narratives, By George Marshall

Research consistently shows that public understanding of climate change science is strongly biased by cultural influences--in particular politics, ethnicity, and worldview. Although faith currently has a limited influence on people's views about climate change, it has the potential to generate narratives of concern and action around shared values and identity that can cross these boundaries. This article explores the reasons that climate change is so cognitively challenging and presents our qualitative and quantitative research to identify new faith-based language. This was the first international research to develop and test language that might work in an interfaith context, appealing across all of the world's five main faiths: Christianity, Judaism, Islam, Buddhism, and Hinduism.

Comments are closed.

Join The Discussion

You can participate in discussions of all Journal articles that we publish. Click Discuss this article and add your voice to the dialogue.